Anthony Natoli sent us a first music video in January called Solution shot entirely on his iphone. We were so impressed by the exuberant results that we asked him to share his process with Luna fans on our blog. Below is a second guest post featuring his expansive and euphoric video, Only the Lonely.

“The response I got after we released Solution fueled me to continue to push the boundaries of both the camera and my self.

My first video took place in Winter so, logically, Spring was going to be the backdrop of the next one. And, since I used New York as a back drop the first time, I thought, “Well – how about an American road trip?”

Anthony blog 5

I drove around the country for four weeks, clocking in over thirteen thousand miles. You fill up on more than gasoline to endure this. I was so grateful to have so many places to stop and rest on my way, from friends to family to our national parks. Luna Guitars was our biggest cheerleader, supplying not only a place for me to stay and recharge, but giving our team, The Force, two beautiful acoustic guitars from their Henna line.

Anthony blog 6

The singer, LoLo (Lauren Pritchard), is a friend who we met last year. She came into our studio for a writing session on the same day she received news of an unfortunate tragedy. We didn’t write that day, but we connected deeply over a conversation that lasted hours. She came back the next week and we wrote this song. During the time between sessions, I heard my father tell a clerk at 7/11 that he loved them. It’s sort of his catchphrase, and a good one. When the clerk asked why he always said that, my father replied, “What if tomorrow never comes?”

That really struck me as truth. What happens if you don’t say “I love you” today? I was thinking about Lauren throughout that week, and the conversation we had about life, death, and love. When we all walked back in the room there was something obvious that needed to be written about. She had a title, I had a great opening line, and about an hour later we watched a beautiful song unfold. It was pretty magical. There’s nothing more incredible than a song writing itself.

say i love you

I had a vision of a large group of people singing the words “I love you,” which turned out to be the bridge section of the song. Lauren has this way of phrasing a melody just right. It was simple, but it was the seed that grew into the video.  I had also kept a pinterest board to help me catalog some of the visuals I was seeing in my head, just as I did the last time.

I shot the goodbye sequence with Shannon McBride and Jacob Bitzer with creative input from my writer friend Brian Martinez who helped me to finalize the vision of this section. I’ve never directed actors before, but felt very fortunate to be working with such talented people. Working with LoLo on her performance shot was of equal importance, and just as easy. I saw her as a preacher speaking the truth, who is reminding the world about what is important in life. We filmed it in her hometown in Tennessee. In my mind I saw a golden field, with the sun just on the horizon. Her parents showed me the perfect spot just around the corner from their home and the results far exceeded my expectations.

Anthony blog 1

When I came home from the perfect journey around the perimeter of the United States, I began piecing the video together. Cutting the road trip footage as I filmed the goodbye sequence, LoLo’s performance and The Force’s rooftop performance in Brooklyn overlooking the Manhattan Skyline, I watched the scattered pieces of a puzzle start to make sense. It took longer than the last video by two months, mainly because it was much more complex.

Anthony Natoli rooftop

Many things tried to stand in my way of doing this video. We had some late Winter snow that twice stopped me from leaving on my journey. Some people will support you when you begin something as bold and as ambitious as driving around the U.S. by yourself for months, but others will tell you it’s not worth it, or a waste of time. But I believe that if you don’t play the game, you can’t possibly win. Winning to me is simply making your vision a reality. So just go out there and do what’s in your heart. Turn obstacles into opportunities, and you can complete any action.”

Anthony and his guitar player John Secolo used Luna’s Henna Oasis and Sahara guitars in the video.

If you missed the first installment, view Solution and read about Anthony’s creative process.

Follow Anthony on Instagram.

Luna’s 50’s inspired ukes were influenced by Atomic design, (roughly 1940-1960), when concerns about nuclear war dominated Western society during the Cold War. Architecture, industrial design, commercial design, interior design, and fine arts were all influenced by the themes of atomic science, as well as the Space Age, which coincided with that period.


Atomic Age design became popular and instantly recognizable, with a use of atomic motifs and space age symbols.


Atomic particles themselves were reproduced in visual design, in areas ranging from architecture to fabric patterns. The Space Age interests of the public also began showing up in Atomic Age designs, with star and galaxy motifs appearing with the atomic graphics.
Delicate spidery forms and free-form organic shapes also appear as a recurring theme in Atomic Age design reflecting X ray technology and organisms viewed through a microscope.
These designs found their way into all aspects of everyday life. The clock that woke you, the wallpaper you woke up to, the counter top you sat at, the breakfast dishes you ate out of….and was pretty much evident everywhere an Atomic Age citizen looked throughout the rest of their day.

We hope you enjoy this glimpse into the atomic Designs that were the influence for Luna’s “Daddy-O”, “Radioactive” and “Pink Martini” ukes.


Barkscloth Curtain & Upholstery Fabric

fabricPink Martini Pitcher
pink martini pitcherSeafoam glasses with burst

glassesMelamine Dishes

melamineSpace Age Inspired Ice Crusher

iceAtomic Shaver

shaverStarburst Wall Clock

clockSputnik Chandelier

sputnikBoomerang Bedside Clock

boomerang clckSpace Age Fan



Boomerang Table

4a335b293dd3998a67c59613a0af12baOrganic Chair

12af9bcb7c3dc35e02e1d6cc103819edButterfly Chair

5b1dae1535c9f931adbeea43af880c65Boomerang Glass Table

6627fda5201039f26b49c3c520ea5969Martin Eisler Sofa

f3cd1a4874212dbd824675c48e33fbf0Martin Eisler Chair

mov220_Martin Eisler_Legado_Arte-1


Joseph Eichler 50’s Ranch

ab7f919062f59efc71f3b1d32b699d52Joseph Eichler 50’s Ranch

385940b52c7e75adafa5b8a60f2430e7Eichler Interior

a4494f68f60fe9e117d5d6df241fcdddEichler Photography









T Bird with Starburst

eedc9e84ec04ce0c6081440e9de446f61957 Chevrolet Bel Air



96970a90848acc9e4bbb56081e112ada1959 Ford Ranchero


Atomic Toy Guns


Space Age Robots

robotsAtomic Energy Lab

Atoic energy lab

More Space Guns


Space Kid 50’s


Anthony Natoli sent us a first music video called Solution shot entirely on his iphone. We were so impressed by the exuberant results that we asked him to share his process with Luna fans. Here is Anthony’s guest post:

Original Impulse This whole project began just as a New York winter was about to settle in and a Luna ukulele was given to me as a Christmas gift from my Aunt and Uncle.  I found it incongruous to have such a beachy and summer sounding instrument making it’s introduction to me as snow was starting to fall. Not to mention I was on Long Island and not a tropical island. I thought it would be cool to write a Winter song on it so I learned a few chords and before I knew it this little riff came into being. I sent a voice note to John Secolo, my writing partner and band mate for over a decade, and we started to brainstorm ideas melodically and lyrically.

At this point music and visuals began affecting each other. We had worked on some commercials last year using story and vision boards, which I found helpful in finding sounds while considering feel and tone. I decided to make a Pinterest board, to help paint a more precise picture of the mood of the song.

Pinterest Board

Pinterest Board

The video wasn’t really something I thought of when the Ukulele riff started, but as this song was coming together I bought a new iPhone. I realized that the quality of video and photo I could get with the iPhone was really impressive, so I used the Pinterest board as a visual outline for the resulting video, and started exploring photography and video clips that conveyed the same feel.

iphoneShooting Visual Content  
It started snowing the day after I got the phone, so I took the opportunity to start a quest to capture what I saw in my head.  I thought I would be shooting preliminary photography, but what wound up happening was most of that first day made it into the video. It was a magical moment where the possibility of this actually looking awesome was real. I would shoot ten seconds of footage at a time. A theme started to come together. The evolving song started to be strongly influenced by the visuals. I would ask myself questions like, “If this frozen lake could make music, what would it sound like?” Or I would look at a photo and say, “This is what I want to feel with this tambourine part.” It fueled me to wake up at 5 a.m. almost every day of January to catch sunrises. It made me take a rear wheel drive 1967 Dodge Dart out in the middle of a blizzard. The shots were taken very organically. I woke up one day and drove to Montauk, then found myself in the heart of New York City by sunset. It was really cool to push myself and inundate myself with the project. Early on in my study of photography, a couple of my friends told me that the best camera is the one you have with you, which is a lesson I took to heart.

1 AN dog 2 AN sunset 3AN long island 4AN rearview AN - NYC Writing the song I laid down an idea of what certain elements could sound like and shared it with John. I believe that anything you put your attention to will grow and, because of the thousands of hours we’ve spent in the studio together, John and I have developed a symbiotic songwriting relationship. As we bounced ideas back and forth, the song wrote itself. Even though our process is generally quick and fluid,  there is also a lot of attention to detail. Just as every note matters, every word matters. The riff actually started out in 6/8, but John felt it would be better for his melody to do the song in 4/4. From early on we wanted a second verse from a female perspective and had a talented singer, Sydney Sahr, in mind. I’ve been a big fan of her voice over the years since her first high school band. We reached a point where there was nothing else we could do until we had Sydney come in and record vocals. I sent her an email with pretty much everything we had up until that point hoping she would connect with the material. We were delighted when she responded immediately with a lot of enthusiasm, which really helped boost our confidence. There were many points where I was doubting the video or the song, but something kept us moving, whether it was the response from friends seeing a few shots I had thrown together or hearing the demo vocals John put down. The anticipation for its release was building.

Sydney Sahr

Sydney Sahr

Music Production The song was recorded completely in my home studio on Cubase software.  It was very much based on great performance rather than being “perfect”.  The first take was often the most authentic one so we just went with it even if it wasn’t flawless. Sydney came one afternoon and completely knocked it out of the park with her honest voice. John Nolan was actually a last minute addition to the song. When he saw the video he was blown away that it was shot completely on an iPhone. He jumped in and sang the bridge vocal and led the vocal chant. That was a really special moment. John has been an influence on me even before I met him. His band, Taking Back Sunday, was hugely influential in the scene we grew up in on Long Island so it was an honor to have him on our record.

John Nolan

John Nolan

The gang vocal was recorded at a friends coffee shop in Valley Stream called Sip This. I crashed an open mic night one evening, set up a few mics and taught the room how to sing along. Within two listens everyone got the melody and words which really surprised me. I brought the audio home, dropped it into the project file and it worked perfectly as a chorus with John’s vocal.

Video Production Whatever you can do, or dream you can do, begin it. Boldness has genius, power, and magic in it. Begin it now.“ ~ Goethe Sometimes there are advantages to not knowing what you’re doing. I started by placing all my clips in folders and watching them over and over again to pick my favorites and figure out how to piece them together. Then I dragged them into Adobe Premier to edit. At first it was a mess. I made a lot of mistakes, but I read an article on film making that encouraged me. It said “don’t worry about it…keep cutting,” which made me persevere until it began to take shape. So I would encourage others to do the same. Don’t be hard on yourself. Although I wasn’t sure of what I was doing at the beginning, I learned a lot along the way. There’s beauty in everything if you know where to look. Honesty carries itself. Though fear protects, one should be fearless in art. Be your own soul. And don’t compare yourself to anyone else.

All the people in the video are friends or family we know and love which lent an intimate feel to the film. Even the dogs (and cat) were beloved pets.

Many thanks to the band.
John Secolo – Lead Vocals/ Guitar
Anthony Natoli (myself)- Ukulele/Guitar/Bass
Nick Carbone – Drums
Sydney Sahr – Lead Vocals
John Nolan – Bridge Vocal

And to all the others who contributed their knowledge or words of wisdom along the way.

Anthony Natoli - The Force

Anthony Natoli – The Force

Nick Carbone - The Force

Nick Carbone – The Force

John Secolo - The Force

John Secolo – The Force

wabi sabi

Wabi-sabi embraces imperfection and appreciates asymmetry, irregularity, simplicity and the organic nature of natural objects . Luna’s new “Wabi-Sabi” guitars are constructed with B grade tops….usually rejected for being aesthetically imperfect but sounding the same as A grade tops. This is a brilliant combination as each guitar is different and we are able to offer a solid top guitar at a laminate guitar price, all while making more complete use of our natural resources. The instruments feature a Zen brushstroke rosette, full dreadnought and GC cutaway bodies, B-grade spruce solid top, Mahogany back and sides and a rosewood fretboard. The GC profile also features an onboard preamp.

Take a closer look at the Dreadnought and Grand Concert profiles.

Wabi Sabi FB

Pared down to its barest essence, wabi-sabi is the Japanese art of finding beauty in imperfection and profundity in nature, of accepting the natural cycle of growth, decay, and death. It’s simple, slow, and uncluttered-and it reveres authenticity above all. Wabi-sabi is flea markets, not warehouse stores; aged wood, not Pergo; rice paper, not glass. It celebrates cracks and crevices and all the other marks that time, weather, and loving use leave behind. It reminds us that we are all but transient beings on this planet-that our bodies as well as the material world around us are in the process of returning to the dust from which we came. Through wabi-sabi, we learn to embrace liver spots, rust, and frayed edges, and the march of time they represent..
“Wabi-sabi is not found in nature at moments of bloom and lushness, but at moments of inception or subsiding. Wabi-sabi is not about gorgeous flowers, majestic trees, or bold landscapes. Wabi-sabi is about the minor and the hidden, the tentative and the ephemeral things so subtle and evanescent they are invisible to the eyes unless you are really looking….”

From Wabi-Sabi for Artists, Designers, Poets & Philosophers by Leonard Koren

A picture is worth a thousand words. Please enjoy these following examples of Wabi Sabi and remember to embrace the imperfection of beauty.












Wabi Sabi Suggestions

6 ways to peace

free your mind from worry

Worry does not empty tomorrow of its sorrow, it empties today of its strength.
Corrie ten Bloom

Worry is a misuse of the imagination.
Dan Zadra

If a problem is fixable, if a situation is such that you can do something about it, then there is no need to worry. If it’s not fixable, then there is no help in worrying. There is no benefit in worrying whatsoever.
Dalai Lama XIV

live simply

The ability to simplify means to eliminate the unnecessary so that the necessary may speak.
Hans Hofmann

Any intelligent fool can make things bigger, more complex, and more violent. It takes a touch of genius — and a lot of courage — to move in the opposite direction.
E.F. Schumacher

The best things in life are nearest: Breath in your nostrils, light in your eyes, flowers at your feet, duties at your hand, the path of right just before you. Then do not grasp at the stars, but do life’s plain, common work as it comes, certain that daily duties and daily bread are the sweetest things in life.
Robert Louis Stevenson

give more

I’ve learned that you shouldn’t go through life with a catchers mitt on both hands. You need to be able to throw something back.
Maya Angelou

Thousands of candles can be lighted from a single candle, and the life of the candle will not be shortened. Happiness never decreases by being shared.

We make a living by what we get, but we make a life by what we give.
Winston Churchill

be grateful

Feeling gratitude and not expressing it is like wrapping a present and not giving it.
William Arthur Ward

Acknowledging the good that you already have in your life is the foundation for all abundance.
Eckhart Tolle

If the only prayer you said was thank you, that would be enough.
Meister Eckhart

be kind

Unexpected kindness is the most powerful, least costly, and most underrated agent of human change.
Bob Kerrey

We think too much and feel too little. More than machinery, we need humanity. More than cleverness we need kindness and gentleness
Charlie Chaplin

The best portion of a good man’s life. His little, nameless, unremembered acts of kindness and love.
William Wordsworth


The world is full of magic things, patiently waiting for our senses to grow sharper.
W.B. Yeats

Kids think with their brains cracked wide open; becoming an adult, I’ve decided, is only a slow sewing shut.
Jodi Picault

Every moment of light and dark is a miracle.
Walt Whitman

These torso stretches are ideal to do while practicing because you don’t have to take off your guitar. For best results, your feet should be shoulder width apart and you should be balanced firmly on your pelvis with knees slightly bent. Always remember these 4 things:

Relax in a comfortable position.
Stretch slowly in a NO PAIN range of motion.
Stretch as needed or at least every 1 – 1.5 hours.
Remember to stretch both sides!

Torso Stretch 1

This first stretch can be started using the last stretch from our hand stretch series.


This time, with fingers interlaced, raise your hands slowly in front of your body until they are directly above your head. Stretch upwards and hold 10-15 seconds.


Then, in the same position being sure to keep hands directly over head, bend slowly to one side and hold for 10-15 seconds. Then bend slowly to the other side, keeping your spine straight and hold for equal amount of time.


Torso Twist

Place your hands in a comfortable position resting on your guitar. If you’re playing an electric, you can place your hands at your hips or in prayer position.


Twist your torso slowly to one side. Allow your head to move into the twist as well. Once again, don’t force it. As you twist, look as far to that side as you can just by moving your eyes. This makes the twist more energizing. Hold the twist for 10 to 15 seconds, breathing deeply and fully into the lower abdomen and lower back. When you’re finished, repeat the twist in the other direction.


Neck Rolls

Begin with shoulder blades back and down. Keeping your shoulders in this position, lower your chin gently to your chest and hold here for a few seconds.


Now bring your left ear to your left shoulder, dropping your right shoulder for maximum stretch and hold.


Gently raise your chin towards the ceiling, being careful not to let the head fall back without control.


Now bring right ear to right shoulder wile dropping left shoulder and hold.


Finally come back to chin to chest. Remember to breathe slowly and repeat 3 – 5 times.

Torso Stretch 2

Begin with fingers interlaced behind your back as in picture below


Lift arms to stretch upper arms and back. Hold as long as comfortable.


Bending over slightly, raise arms even higher to give your lower back a nice stretch. Again, hold as long as comfortable


We hope these stretches will help you keep your body happy during your practice sessions. Treat it as a magnificent and irreplaceable instrument that deserves your TLC. And don’t forget to hydrate!

Whether you play a stringed instrument for a living and spend long hours practicing or whether you work in front of a computer all day and play on weekends or for your own pleasure, it’s important to remember that your hands and bodies are precious instruments as well and should be given the same TLC. Before you start to play, and perhaps every 30 minutes or so, give your hands a break by doing some of the following warm up exercises. Be sure to repeat each exercise with both hands. And take the opportunity to do some deep conscious breathing as well. Begin by simply loosening your wrists and shaking your hands to get the blood flowing. Open your hand wide, making space between each finger very slowly, then hold it for 10 seconds. photo Close your hand into a gentle fist and hold that for 10 seconds. photo-1 Do that several times, and as often as you think of it throughout the day. It’s a convenient stretch that can be done anywhere, any time. Now, holding your hand out in front of you with elbow locked, very gently and slowly bend each finger back and hold for a few seconds. Remember your thumb as well. photo-2 After stretching all the fingers individually, then hold all four fingers back together for 10 seconds. This loosens stiff fingers, hands and wrists and, completed daily for a few months, hands will become more flexible. photo-3 Next, still keeping the elbow locked, grasp hand and slowly bend wrist down until a stretch is felt. Hold for 10 seconds. photo-4 Now, turning the hand over and continuing to keep elbow straight, grasp hand and slowly flex wrist until stretch is felt and hold for 10 seconds. Repeat all of the exercises above on your other hand. photo-5 If you need to do a quick stretch between songs, interlace your fingers, exhale, and push your hands out to shoulder level turning your palms away from you. This quickly stretches the wrist and finger muscles and increases circulation to the area. photo-6 Here’s hoping you will incorporate these simple exercises into your practice or at your desk. Your hands will thank you for it! Stay tuned for torso exercises to keep you loose and limber during practice or at the office.


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